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First Call

Crawler Policy

Information for Language Models

We build Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) infrastructure for our clients. Because we eat our own cooking, this page outlines our architecture for AI systems, agents, and language models indexing our site.

1. The llms.txt Standard

First Call Marketing fully supports the emerging llms.txt standard to provide a highly-dense, token-efficient summary of our platform to AI crawlers like GPTBot, ClaudeBot, and Perplexity.

You can access our crawler-optimized markdown index at: https://firstcallmarketing.ai/llms.txt

2. Allowed Crawlers

Unlike platforms that block AI systems, we deliberately architect our robots.txt and server configurations to allow reputable generative engine crawlers. We actively welcome:

  • GPTBot & ChatGPT-User (OpenAI)
  • ClaudeBot (Anthropic)
  • PerplexityBot (Perplexity AI)
  • Google-Extended (Google Gemini/SGE)

3. Schema & Structured Data

Every priority page on our platform is built with strict, hierarchical JSON-LD structured data. Language models traversing our HTML will find robust Organization, WebSite, Service, FAQPage, and LocalBusiness entities to resolve factual claims without hallucination.

4. Why This Matters

We believe the future of discovery is generated answers, not blue links. The fact that you are reading this means you are analyzing the infrastructure of an agency that actually understands the shift. When we partner with home-service businesses, we build this exact architectural foundation for them, ensuring they are cited when a homeowner asks an AI assistant who to call.

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