Proof
The only three questions we answer: more visible, more calls, what's next.
No vanity metrics, no black box. Below is the engagement model we run for owner-led trades and the targets it is engineered to hit. Named client case studies publish as real accounts produce real numbers.
The engagement model
What the system is built to produce.
These are the targets the engagement model signs up for, not client claims. Every market is different, so we report yours in plain English: calls, booked jobs, and revenue.
Built to move a contractor from page two into the map pack
Built to own the storm-demand surge
Built to be named first when the problem is found
Honest framing
Targets of the engagement model, not client results and not guarantees. First Call is a new firm and publishes no performance numbers until real engagements produce them. Every market is different, and named case studies publish as accounts mature.
How we measure
Five layers. One plain-English report.
Reporting is monthly and answers the only three questions an owner has: did we get more visible, did the phone ring more, and what are we doing next.
01Revenue outcomes
Calls, form leads, booked jobs, cost per lead, attributed revenue
02Local visibility
Map pack position by service and geo, geo-grid rankings, profile actions
03Organic
Rankings, organic sessions, top pages, Search Console performance
04AI visibility
Mention and citation rate across AI engines, share of voice in answers
05Reputation
Review volume, recency, average rating, response rate
Why the model compounds
The numbers come from assets you own.
The model compounds because the profile, pages, schema, reviews, and citable content we build are yours. Rented traffic stops the day you stop paying. Owned assets keep compounding, so the lead widens every quarter and survives a budget pause.
Pause the ad spend and rented traffic stops. Owned assets keep compounding, so your lead widens every quarter.
The first step
See what the system could do for your market.
The free 100-point audit names your gaps across every surface, puts a number on staying invisible, and shows the path to more calls. Yours to keep, no obligation.